Eating your Cracker Jack Popcorn at Lakewood Blueclaws games this year will be a little bit different. When you look inside the bag for that awesome cool prize, you might be disappointed.

Cracker Jack has announced that they are replacing the toy prize inside with a scannable code that will allow you to have a "baseball-themed experience" on your smartphone or tablet

Frito Lay says, “The new Prize Inside allows families to enjoy their favorite baseball moments through a new one-of-a-kind mobile experience, leveraging digital technology to bring the iconic Prize Inside to life.”

Cracker Jack is also unveiling a new look to the packaging this Spring.

To be honest I rarely eat Cracker Jack, but when I do, I also look forward to my toy prize inside, so I'm not really happy about the change that Cracker Jack is doing. What do you think about this?

 

 

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