Sunday afternoon, CBS 3 aired the Kansas City Chiefs and Minnesota Vikings Football game at 4:30pm.

That's a big deal.

Why?

Get our free mobile app

The station almost never airs an NFL game at the same time the Philadelphia Eagles are playing. They know they can't compete against the Eagles. (Sunday, the Eagles were playing the Los Angeles Rams on FOX-TV.)

The reason for airing the Chiefs game? The hubbub about Taylor Swift and her possible appearance at the game.

Thanks to what all believe is a budding romance between Swift and Travis Kelce of the Chiefs, a lot of the nation has gone gaga over Taylor and the NFL.

OK, you're against all of this Taylor-Travis hype. There's probably a reason for that: You're not a Taylor Swift fan.

You know who is a Swifty? A big part of America - especially females 0 - 50.

There are a lot of misunderstanding about what's happening here, and I thought I'd take some time to straighten things out.

Chicago Bears v Kansas City Chiefs
Getty Images
loading...

Taylor Swift doesn't need the publicity.

Her Eras Tour has sold out everywhere, breaking records everywhere. Tens of thousands of fans wanted to see her live, but weren't able to secure tickets.

Kansas City Chiefs v Minnesota Vikings
Getty Images
loading...

Travis Kelce doesn't need the publicity.

He's been a member of the Kansas City Chiefs for ten years. He's considered one of the best tight ends of all time.

2022 MTV Video Music Awards - Arrivals
Getty Images
loading...

Taylor Swift doesn't need the publicity to sell tickets for her upcoming movie - which is a highlight of her Eras Tour.

The movie will break records.

Kansas City Chiefs v New York Jets
Getty Images
loading...

Travis Kelce doesn't need a publicity to help his stance in the NFL.

That's not how sports works. Pro sports are about what happens on the field. You get paid for what you can do.

2023 MTV Video Music Awards - Show
Getty Images
loading...

Taylor Swift is not responsible for all the coverage she gets when she attends football games.

Um, she doesn't control the media, she doesn't control the NFL broadcasts. The NFL and the networks decide what to show during a game, not Taylor Swift. They could choose to ignore her if they like. They could also decide to do what the NBA and it's networks do when celebrities attend games. They show them once or twice and that's it. The NFL and its networks have chosen to amp up there Taylor coverage when she's at the stadium.

Kansas City Chiefs v New York Jets
Getty Images
loading...

The NFL has the most to gain from the Taylor/Travis spotlight.

Clearly, most people have been tuning into games - and that means dollars to the NFL and its networks. The more people that watch a game, the higher rates can be charged for commercials. The more jersey sales, the more the NFL profits.

So, don't blame Taylor, don't blame Travis. Blame the NFL.

Pictures: Taylor Swift Watches Travis Kelce Score a Touchdown

Taylor Swift accepted NFL tight end Travis Kelce's invitation to attend his football game on Sunday (Sept. 24). His Kansas City Chiefs beat the Chicago Bears 41-10 in Kansas City. Swift was remarkably excited when Kelce scored a touchdown to make it 34-0.

Gallery Credit: Billy Dukes

SPOTTED: Celebrities Having a Blast at Taylor Swift's Eras Tour

Let's take a look at all of the famous Swifties that were spotted in the stands.

Gallery Credit: Danielle Kootman